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Feria Hair Color, Get Out!

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Category: Hair Talk
Forum Name: Hair Color
Forum Description: The tricks and tribulations of changing your hair color
Printed Date: February 07 2023 at 8:09am

Topic: Feria Hair Color, Get Out!
Posted By: cjkim76
Subject: Feria Hair Color, Get Out!
Date Posted: January 04 2008 at 1:07pm
I have dark brown hair, and used to dye my hair jet black using Feria.  I would like to get it lightened up now to go caramel with blond highlights, and my stylist says that Feria is absolutely impossible to get out. 
I went to a colorist where I live now (east coast) and she didn't do a strand test or anything and just put bleach in my hair.  Even after I told her that I used Feria.  Of course the roots of my hair lifted in color, but the bottom of my hair didn't budge in color.  She said I had to come back because it would take much more time than I was originally booked for.  Then she called me today to say I had to cancel the appt because after consulting w/ her boss, she can't do anything with my hair except for dying back to it's original color. 
In the past (when I wanted to go blond from Jet Black) my old hair colorist scolded me for using Feria, but she was able to get it out w/o totally damaging my hair.  I'm perplexed why this colorist says that she can't get it out. 
Can I get any feedback regarding Feria?  Is it really that impossible?  Or does my colorist just not want to do it because it'll take forever?  I would hate to think that...

Posted By: PerfectBrunette
Date Posted: January 04 2008 at 2:51pm
Feria uses a metallic dye that is hard to get out. This dye can react with normal hair dye which is oxidative. I've been searching on the web to see if Color Oops color stripper can be used for metallic dyes but read on their website that it can only be used for oxidative dyes, not direct dyes. Feria advertises that they use "chromatic direct dye technology" confirming that they are in fact a direct dye.

I found this interesting page on hair color removal:

What struck me the most was that bleach lifts natural pigment faster than artificial pigment. If you have a build up of artificial pigment on the ends, that would explain why the bleach didn't take as fast on them. Wish I could help more.

Posted By: PerfectBrunette
Date Posted: January 04 2008 at 3:15pm
I just found this on the hair color bulletin boards at

"Metallic dyes are colors (grecian formula is a good example) which use metallic salts to deposit pigment. The best way to tell if a color is metallic is by checking the package if you can. Look at the ingredients. The most often used metal is copper. This is what grecian formula uses and it sometimes gives the color an unpleasant, greenish undertone in the light. These salts bond permanently to the hair shaft and cannot be removed. NO ammonia-based product can ever be used over metallic color. The result will be smoke, and burned/melted hair. I've seen this happen, so i know it's true. This means no perms, no professional color, and no bleach. I generally would say no chemical processes at all until all of the metallic color has been cut out of the hair. And as usual, better safe than sorry, so if you have any doubts about the color, don't proceed with the service, or at the very least, obtain an iron-clad release form. If you want a good example of a release form, e-mail me and i'll send you a copy of mine."

So I guess bleach is out as an option as well. Sorry about your luck. This should serve as a warning for the rest of us to avoid Feria in the future though.

Posted By: cjkim76
Date Posted: January 04 2008 at 3:25pm
Well, I guess it's good to know that my hair colorist wasn't just trying to get out of doing my hair...but it definately sucks that I can't get the hair color that I had my heart set on.  Warning to all...don't use Feria unless you're willing to wait a LOOOOONG time before you can color your hair again.  badday

Posted By: Ally<3
Date Posted: January 04 2008 at 7:34pm
I'm really really sorry this has happened to you. It seems stupid that these metallic colours even exist. Maybe dye the roots with a semi until the ends are gone, then let that wash out and start fresh?

Best of luck with it.


Posted By: borne.blonde
Date Posted: January 04 2008 at 9:00pm
This or info like this should be a *STICKY* here to warn novices or colorists to beware of certain products/practices i.e. Grecian formula/Feria.  Do all Feria colors contain metal?
Would Metalex work?

Thank you for posting

Posted By: PerfectBrunette
Date Posted: January 05 2008 at 12:00am
I've heard of Metalex but have never used it. I did a search and found this on, a cosmetology education website. This is a long post because I copied the whole page as it is very informative on color removal and I thought many of you would be interested, especially cjkim76:


For moderate stain removal
3oz. 20vol.
2oz. Warm wzter
1oz. shampoo

Slight stain removal
6oz. Warm Water

Did a client’s color turn out too dark? Or perhaps they just want to change the tone without changing the level?
 Do you reach for the bleach or use a powder color remover like Matrix Color Erase?
What about semi-permanent and temporary colors?
There are several different types of color removal products available to the professional colorist, and it’s not always easy to know which one to choose or even how they all differ – manufacturer’s are notoriously bad at providing really useful information on their products.
So, to help you overcome any problems with color removal, I’ve decided to offer this quick little guide to the three types of color removal products.
1-Dye Solvents
2-Persulfate-based bleachs 
3-Sulfonated Castor Oil
A 2-Part Dye-Solvent like the  Roverhair ReMake, Rusk Elimin8, Salon Concepts Color Remover (sold at Sally's) or Schwarzkopf Modulant  is made up of a reducing agent (typically a sulfur-based material) and an acid (usually Citric Acid).
When combined and applied to the hair, they physically reduce the artificial pigments, causing them to separate, become smaller and return to their colorless intermediate state, where they can then be rinsed from the hair. A dye-solvent does this without lightening the natural pigment in the hair or damaging it in any way. After you feel you've removed enough color, usually around 20 minutes, and have rinsed very well (rinse like it's a Sodium Hydroxide relaxer - rinse 5 minutes - when you think you've rinsed enough, rinse some more), you then pour 10 Volume peroxide through the hair and wait 10-20 minutes - if any of the artificial pigments are still in the hair, they will begin to re-develop and turn back into the original color - this means you either didn't rinse enough or more treatments are indicated.
Since dye-solvents are non-damaging, you can do more than one treatment in a single visit. Sometimes after a treatment, you'll notice that the natural base is uneven or that the color has been removed unevenly - if you application was correct, then it means that the original color application was done incorrectly - spot treatments are called for. Dye-Solvents are good to use when you are dealing with a very dark color removal, such as black - you can remove the maximum amount of black with the dye-solvent, then go in with bleach and lighten up to the level required. It is much easier on the hair than just applying bleach for hours. Or when you want to remove color but not really go much lighter on the re-color.
The drawbacks of dye-solvents are the time required and the possibility of re-darkening of the hair - if you don't get it all rinsed out, and don't do the peroxide test, the hair can slowly re-oxidize and re-darken to the original color over the next 24 hours - then you would have to start the treatments all over again. Still, dye-solvents are worth the trouble many times and have their place in every salon.
Dye-solvents can be used to remove any type of oxidative color, such as permanent and demi-permanent. Any color that uses an activator, developer or peroxide.

PersulfatesBleaches-Color removers such as Matrix Color Erase, L'Oreal Effasol, Wella Wellasol and Clairol Un-Color Permanent are simply Persulfate-based (Potassium/Ammonium Persulfate) color removers - i.e. no free-ammonia bleaches.
Usually, they have a slightly lower pH and are a bit more gentle than a straight oil or powder bleach. In addition to removing/bleaching the artificial pigment in the hair, if not watched carefully they will also lighten the natural pigment. They are a bit more flexible than Dye-solvents since they can be mixed with warm water or various volumes of peroxide to customize the amount of lift needed - there is absolutely no danger or worry of the color re-developing or darkening. The drawbacks are, they do damage the hair in the same way as a bleach, create hair weakening Cysteic Acid, and can leave the hair with excessive porosity.
On over-lightened, over-permed, relaxed or super-damaged hair, a Dye-solvent for color removal is more appropriate since it is non-damaging. In some cases, a persulfate-based color remover can be faster than a dye-solvent since you are removing the artifical pigment AND lightening the natural pigment at the same time.
Sulfonated Castor Oils-The final type of color remover is Clairol's Metalex - I believe it is the only product of its kind, at least I'm not aware of another. Metalex is based on Sulfonated Castor Oil and is used to remove Henna, Metallic Salts, Color Restorer's and any type of temporary/semi-permanent color that coats the hair, such as Cellophanes, Prizms, Jazzing, Loving Care, Manic Panic, etc... It will also remove product build-up like hairspray and gels. Besides removing these products, Metalex also reconditions hair damaged by over-tinting or lightening - if rinsed from the hair and not shampooed out, it stops breakage. It will also soften the curl of a new perm without relaxing it. Metalex won't affect permanent tints or toners, but if a permanent color goes a little bit too dark, Metalex can be applied to lift the shade slightly - but only when applied right after tinting. It causes absolutely no damage to the hair.
For lifting dark colors like Loving Care, Metalex is mixed with 20 Volume peroxide and 'cooked' under a warm dryer for 30 minutes. For lighter colors and coatings, Metalex without peroxide is used. You can also mix Metalex with shampoo to create a build-up removal shampoo. After rinsing Metalex from the hair, give a light shampoo. If there is breakage, just rinse the Metalex out without a shampoo. You can also use Metalex as a general reconditioning treatment or before a perm, bleach or color. The oils in it are very good at restoring shine and spring to over-bleached hair and gives it a healthy glow. For permanent colors that also contain Direct Dye's, use Metalex first to lift the direct dyes and recondition at the same time. Then you can use either bleach or a dye-solvent to remove the remaining oxidative pigment.
Metalex by Clairol is another one of those indespensable products that no salon should be without - it's an old product but a good one.
One other product that, technically is a color remover but not classified with the above, is good old powder bleach – most manufacturers give specific instructions on how to mix their powder bleach to create a color remover, but in most cases it’s a pump of shampoo with one or two scoops of powder bleach and an equal amount of 10 or 20 volume peroxide.
Powder bleaches can be mixed with warm or hot water too for more gentle removal, and are usually much cheaper than persulfate-based color removers, since you buy them by the bucket instead of by the packet. Another plus is you probably always have a powder bleach on hand!"

So from this website, it looks like Metalex followed by bleach may work for you. This is a trusted source but I would do a strand test.

Posted By: julesyjul88
Date Posted: January 05 2008 at 3:00am
I never knew Feria was a metallic dye! I used it before a long time ago and I absolutely hated it. It dried my hair out bigtime and the color looked nothing like it was supposed to on virgin hair.
Metalex is a great product. I have used it twice now to get out horrid colors and it always worked.I was so scared to use it because I had never used any color remover before and heard they were damaging.Metalex is very oily feeling in your hair.My hair was more shiney and healthy looking after using it then it was before.
I agree this thread should be stickied! They should put a warning on the Feria boxes that tell you they are metallic.Most people are not going to think to read the ingredients.
Pb,or anyone else,are there any other metallic hair dyes we should be aware of so we can all avoid them?


Posted By: Ally<3
Date Posted: January 05 2008 at 5:54pm
This is so scarey. I used to dye my hair at home about a year ago, and L'oreal seems like a reputable brand, I could have easy used it.

There definitely should be a warning on the box!

I guess it would be good for someone who wants a really long lasting colour, and who never plans to change their hair colour, but who doesn't want to change every now and then these days?


Posted By: PerfectBrunette
Date Posted: January 05 2008 at 7:08pm
I've heard that Nice N' Easy and Just for Men have metallic dyes in them from the behindthechair forum. Haven't heard it anywhere else to back it up though.

Posted By: julesyjul88
Date Posted: January 06 2008 at 4:03am
I dont know about Nice N Easy...that hair color washes out faster then any other I have tried. To be honest,it's kinda crappy.


Posted By: JennFL
Date Posted: March 11 2008 at 8:22pm

Hi...I came across this board after doing a search for metallic dye and thought I'd share what happened to me today.

Today I went to my hairdresser to get partial highlights. She asked me what hair color I use...I said Nice N Easy. She was like "Uh Oh...that has metallic salt in it and we won't be able to do the highlights" I had never heard of that so I started asking questions. She said that you usually cannot color over or perm any hair that has metallic dyes in it becuase it will make the hair "smoke".  She knows my hair is healthy so she called over another hairdresser and she felt my hair. They decided to clip a piece of my hair to do a strand test. She colored the strand VERY BLONDE (blonder than I actually wanted for my highlights) and wrapped it in foil then sat the piece of foil in the dryer. While we were waiting on the strand test, she asked me if I wanted a conditioning treatment. She said IF the strand test came out OK, the conditioning treatment would help with the highlights. I thought "What the heck? It can't hurt even if I can't get the highlights" Both hairdressers looked at the results of the strand test, touched and pulled at the strand. It didn't break and the strand took the color perfectly.
She ended up putting lowlights and highlights in my hair. She used what I'd call a mocha brown for the lowlights and a light caramel color for the highlights. She also mentioned that she was using the colors at 10% instead of 20% (I'm not exactly sure what that means but I *think* it has something to do with the peroxide levels...correct me if I'm wrong) My hair did not smoke while I was under the dryerShe used every precaution and it turned out very pretty.
She also advised me that when my roots start to grow out (which will show my gray) I could use a semi premanant or temp hair color for the touch up...something like Natural Instincts.
She said the same thing that has been said here...that there should be some kind of warning on the box about it containing metallic salt because most people wouldn't know.

Posted By: PerfectBrunette
Date Posted: March 11 2008 at 11:49pm
Thanks for sharing that with us Jenn! I've heard Nice N'Easy contains  metallic dyes too. It looks like your hairdresser is really looking out for you. I love that she did a strand test. I've heard that you can put the strand in perm solution and if it does not smoke, it will be okay. Scary, huh? They should totally be labeling this kind of stuff on the packages.

Posted By: JennFL
Date Posted: March 12 2008 at 2:45am

My hairdresser also applied the highlights while my hair was damp...another precaution she used. Like I said in my previous post, my hair is pretty healthy. I never use any kind of irons on my hair and I never blow it dry...the most I do to it is color it. She wanted to blow it dry today so I let her and my hair is so soft and shiny.


Posted By: punkrocker18
Date Posted: April 30 2008 at 7:30pm
ths surprises me. i have used feria many times and have bleached it out and coloured over it with other brands and it has been fine. now i know this i might be a bit more careful tho.. damn i love the range feria have :(

Posted By: ladybug1s
Date Posted: May 01 2008 at 8:42pm
Is this the dye that also has the highlights within?


Posted By: Slipknothartgir
Date Posted: May 09 2008 at 3:21pm
Ladybug, yes they r the ones with highlights within.

Posted By: verenda
Date Posted: May 09 2008 at 5:56pm
I have read this thread with much interest. I posted a thread below about going blond, the trouble I have had getting the red orange color out when bleaching and now the yellow that seems to be permanent. Well, for years I used Feria color in Mahogony or another of the auburns but never again! I just thought it was the ed that ws so hard to get out, but now I know its the metallics in Feria.
thanks for posting about this.

Posted By: Slipknothartgir
Date Posted: May 20 2008 at 4:06pm
I'm so sorry about your hair! I sure hope it gets out.I don't use Feria ever again.I will put up a thing on here to warn others not to use it.It does suck! It's very drying & just won't get out.I had to learn the hard way, myself.I wish u the best!

Posted By: fakeizme
Date Posted: May 21 2008 at 1:22pm
OK...if you really read the information posted about 'Metallic dyes' you will see that Feria and all other drugstore hair colours do NOT contain metallic dyes!!!! It clearly states that they are in products like 'Grecian forumula' that gradually darken colour. This is one of those myths that is NOT true and I'm not sure why everyone says it does. Same with 'Sun-In'. Feria contains 'direct dyes' that are very hard to get out, but can eventually fade out.
The problem is, if you try to bleach dyes like Feria, it drives the colour deeper into the hair! You have to try a colour remover FIRST, then try to bleach whatever does not budge.  Your hairdresser is probably scared to screw up your hair and damage it further. But, it can be done. Smile

Love clip-ins and tape!

Posted By: gothictango
Date Posted: January 01 2010 at 12:42pm
I dyed my hair with Feria a few weeks ago and am regretting it.  I'm wanting to remove it and maybe lighten slightly.  Would I be safe for bleaching my hair after using Metalex?

Posted By: Elecin
Date Posted: January 21 2010 at 11:39am
I just used Color Oops last night over my very heavily Feria color treated hair and it lifted about 90 percent of the color.  Because I've been dying my hair for so long, and the developer in permanent colors lifts  your natural color a bit each time, my hair is quite light after using Color Oops. 

It isn't an even color because the dye on the ends has been there much longer than at the root.  My natural color is a medium ashy brown.  My roots went from being a Feria Burgundy Brown color to being a light brown borderline blonde with some brassiness to it.  My ends went from being almost black from so many colors of dye being piled on to a light ash brown. 

I'm hoping to re-dye with a Demi- Permanent so as to keep my hair healthy.

It should also be noted that Color Oops did NOT damage my hair at all.  

Posted By: KeelyAnne
Date Posted: March 24 2020 at 6:40pm
Thank you!! I just read about Got2b and they said if you don't like it just use color oops

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