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I live in the UK, and I set up a dedicated hair extension studio. I want to expand the business and teach others to deliver the service in the same way I have found successful. I was just wondering if Franchising was the best way to go or should I get a business partner?
http://www.hair2hairextensions.co.uk/care.htm -
In June last year I rented a small venue on the High Street, in the UK and set up a dedicated hair extension studio.
I found that it was important to become a specialist not just in a couple of techniques, but all credible technique. The reason being, I found that all of a sudden people with problem hair wanted my advice because they found it frustrating that most hair extension providers concentrated on the fashion side more so than people with genuine problems.
Potential clients would have problems such as thinning hair, bad hair cut, alopecia, medical condition, apart from wanting new hair for fashion, or just to give their own hair a rest. I found I was dealing with all age group, my oldest customer being 95 years old after having an operation she became very down about her hair.
I also found that career ladies wanting to change their looks, models and even guys would be coming to my studio. Some people did not want anyone to see them, so privacy was important.
I had to become proficient in all types of hair, Caucasoid, Asian and African hair, understand the structures how they worked, the weakness and which technique worked with the client hair and life style.
Clients are now traveling over 300 miles round trip to visit my studio, they also refer my services to their friends and family or work colleague simply because they see the end result. I have had clients from Europe and South Africa. You never know who knows who when you have done a good job.
Because I special in hair extensions only, I find that I have also developed a good relationship with other hair salons who do not feel threatened but will send clients to me because I do not cross over into their business (A point to consider)
I now train other girls around the country to become Hair extension consultants, I cover topics such as Hair anatomy and growth cycle, hair loss problems and treatments, How to conduct a consultation, the paper work, 10 techniques, hair blending techniques, trouble shooting, history of hair extension. All of this adds to becoming an expert, this give people confidence in your service.
The packaging of the service is good and it is replicable, so lets have your views, would you franchise, invest if it was your business?
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Making your hair look devine!
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