QuoteReplyTopic: help getting new clients..suggestions Posted: June 18 2007 at 12:21am
i am just getting started and i'm doing hairlocs...i am offering to do the extensions for free if the client will pay for the hair...and people are basically laughing at me when i tell them the cost of the hair!!! i live in orlando...what should i do...i tried to offer that just to get people in hoping i could get new clients from their friends, co-worker, etc.... i'm doing most of my advertising on myspace...what can i do to get clients????? i can't buy the hair myself : ( it's been very frustrating....HELP!!!
First of all, you can do a freebie once in a while, but you paid good money to take the Hairlocs course, so you need to get paid back for your investment.
*You should find out what other salons in your area charge for strand extensions, and what methods that they offer. You can base you pricing around what the going average is.
*I don't know how much Hairlocs charges the stylist for hair, but there are other less expensive brands around. www.hairpiece.com has some decent hair. Also, you could buy Bohyme wefts and tip them yourself to make the stick hair. A 4 ounce weft makes a lot of pieces of stick hair.
*Design a good flyer or brochure and take them to your local strip clubs. Strippers love hair extensions and they have the money to pay for it.
*If there are any modeling schools in your area, offer to do some extensions for a modeling shoot.
*Wear extensions yourself, and make sure that your hair always looks great. When people compliment you on your hair, tell them you do hair extensions and give them your card.
*Keep your prices competitive, and offer exceptional customer service. Be willing to deal with problems when necessary. ( bad batches of hair or shedding hair strands due to product failure does happen)
*Learn more than one method, since 'one size does not fit all'.
It takes time to build a clientele, but if your work is good, the product is good, your customer service is good, and your prices are reasonable, you will build a good clientele. In the hair world, to build a full clientele can take anywhere from 1-3 years, so try to be patient!
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